Guillaume Kashima is a French illustrator living in Berlin. He started his career as a graphic designer in advertising but later moved on to illustration ‘because it seemed more fun … and I was a bad designer anyway’. From this experience, he kept a direct and minimal approach of images as a vector of communication. His work today embraces different fields and medium such as prints, apps or objects. Guillaume ‘s work is also very versatile in terms of visual aesthetics, but his process always originates from boldness, wit and humour.